What is stickygoo?

stickygoo is an educational and commentary site for organizational leaders and decision makers, usability and design professionals, and those who are interested in the improvement of customer experience and usability on the Web. Our mission is to focus the Web on better serving its customers.

stickygoo is also a company that offers evaluation, consulting and training services to organizations whose success depends on their ability to use the Internet for communication and commerce with their stakeholders.

About the site's design

Why this design for the site? It’s a natural question for any web site that serves as a focal point for discussion about the improvement of the customer experience on the web. The design you see was chosen because it is easy to maintain, fast-loading, emphasizes the content and maximizes readability. Graphics are used on the site, but only if the add significantly to the reader’s experience. The site is also a work in progress…a place to do some informal experimentation with techniques before we suggest that anyone else use them.

Speaking availability

The principals behind stickygoo, Matte Scheinker and Scott Larson, are available to speak at conferences and events, or to your organization on a number of topics, including:

• Beyond online shopping: Designing next generation application-driven ecommerce
• Rubik's Cube Everyone does it, but no one will talk about it: Searching for a checkout process that works
• Putting the customers first: Creating a dedicated interaction design function
• Recruiting, developing and structuring a interaction design team
• Information architecture overview for managers
• Evaluating, hiring and managing an interactive agency

Matte and Scott most recently spoke on "Designing Next Generation ECommerce Applications" at EDevCon in December. If you are interested in stickygoo speaking for you, contact us at info@stickygoo.com games from miniclip. .

Who are the principals at stickygoo?

Matte Scheinker
Matte discovered a passion for Web usability as a marriage between being a computer enthusiast and spending most of his college years conducting research in the basement of the psychology building. Currently, he is an interaction designer at a clicks-and-mortar company where he focuses on assuring that the site provides a positive customer experience. Previously, Matte managed both the online and off-line communications for an international professional association.

He has spoken to groups across North America on topics such as Web design, usability, email marketing and customer experience. Matte has also consulted many non-profits and small businesses on how to effectively establish Internet initiatives. Matte has a degree in psychology from the University of Maryland, College Park.

convert m4a to mp3 Email Matte at mtscheinker@stickygoo.com.

Scott Larson
Scott's attention turned towards the right way to communicate and transact on the Web while working at one of the largest public relations firms in the United States. He pioneered new ways of helping organizations leverage the Internet, including reputation monitoring and response, interactive events and online crisis management. Past clients include America Online, AT&T, Sprint PCS and the 1998 World Congress on Information Technology.

Scott has spoken to Fortune 100 companies on effective online communication to diverse audiences, including customers, investors and the media. He has an extensive media communications background, having represented companies and the National Capital region to members of online and traditional media.

Scott graduated from the University of Chicago, where he earned a bachelor of arts in biology.

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